Dan Hirons

Interactive creative:
digital design, strategy & art direction

Milupa Aptamil
Brand website | Ireland

Another site we rearchitected. Content was split into mind stage specific areas and tailored as the user got deeper into the site. We successfully implemented a re-brand halfway through the project and rolled out the new colourways and typography across both the digital and their accompanying DM pieces. The site uses both stock and bespoke photography to engage the user on an emotive level and make the site experience a warm and informative one.