Dan Hirons

Interactive creative:
digital design, strategy & art direction

Anchor Butter
Website to support rebrand

We created a small yet perfectly formed site to support Anchor's new positioning as 'The Free Range Butter Company'. The site encouraged people to not sit at the computer... but get out and about in the great outdoors. Full of brand messaging and product information, along with suggestions of outdoor, family activities the site featured subtle flash animation to reinforce the natural cues. Flying insects and waving grass all brought the site further to life.